{"id":4451,"date":"2014-05-08T19:35:47","date_gmt":"2014-05-08T19:35:47","guid":{"rendered":"http:\/\/www.marketingteacher.com\/walmart-swot\/"},"modified":"2024-10-26T12:34:42","modified_gmt":"2024-10-26T11:34:42","slug":"walmart-swot","status":"publish","type":"post","link":"https:\/\/marketingteacher.com\/staging\/5483\/walmart-swot\/","title":{"rendered":"Walmart SWOT"},"content":{"rendered":"<br \/>\n<h1>SWOT Analysis Wal-Mart<\/h1>\n<p>Would you like a lesson on <a href=\"https:\/\/marketingteacher.com\/staging\/5483swot-analysis-marketing-tools-from-marketing-teacher\/\">SWOT<\/a> analysis?<\/p>\n<h2>Strengths<\/h2>\n<ul>\n<li>Wal-Mart is a powerful retail brand. It has a reputation for value   for money, convenience and a   wide range of products all in one store.<\/li>\n<li>Wal-Mart has grown substantially over recent years, and has   experienced global expansion   (for example its purchase of the United Kingdom based retailer ASDA).<\/li>\n<\/ul>\n<h2>Opportunities<\/h2>\n<ul>\n<li>To take over, merge with, or form strategic alliances with other   global retailers, focusing on   specific markets such as Europe or the Greater China Region.<\/li>\n<li>The stores are currently only trade in a relatively small number of   countries. Therefore there   are tremendous opportunities for future business in expanding consumer   markets,   such as China and India.<\/li>\n<li>New locations and store types offer Wal-Mart opportunities to   exploit market development.   They diversified from large super centres, to local and mall-based   sites.<\/li>\n<li>Opportunities exist for Wal-Mart to continue with its current   strategy of large,   super centres.<\/li>\n<\/ul>\n<h2>Threats<\/h2>\n<ul>\n<li>Being number one means that you are the target of competition,   locally and globally.<\/li>\n<li>Being a global retailer means that you are exposed to political   problems in the countries   that you operate in.<\/li>\n<li>The cost of producing many consumer products tends to have fallen   because of lower manufacturing   costs. Manufacturing cost have fallen due to outsourcing to low-cost   regions of the World. This has   lead to price competition, resulting in price deflation in some ranges.   Intense price competition is   a threat.<\/li>\n<\/ul>\n<p> &#8216;Wal-Mart Stores, Inc. is the world&#8217;s largest retailer, with $256.3   billion in sales in the   fiscal year ending Jan. 31, 2004. The company employs 1.6 million   associates worldwide through   more than 3,600 facilities in the United States and more than 1,570   units.  Read more&#8230;<\/p>\n<p class=\"note\"><strong>Disclaimer: <\/strong><br \/>\n\t\t\t\t\tThis case study has been compiled from   information freely available   from public sources. It is merely intended to be used for educational   purposes only.<\/p>\n<ul>\n<li>The company has a core competence involving its use of information   technology to support its   international logistics system. For example, it can see how individual   products are performing   country-wide, store-by-store at a glance. IT also supports Wal-Mart&#8217;s   efficient procurement.<\/li>\n<li>A focused strategy is in place for human resource management and   development. People are key to   Wal-Mart&#8217;s business and it invests time and money in training people,   and retaining a developing them.<\/li>\n<\/ul>\n<h2>Weaknesses<\/h2>\n<ul>\n<li>Wal-Mart is the World&#8217;s largest grocery retailer and control of its   empire, despite its IT   advantages, could leave it weak in some areas due to the huge span of   control.<\/li>\n<li>Since Wal-Mart sell products across many sectors (such as clothing,   food, or stationary),   it may not have the flexibility of some of its more focused competitors.<\/li>\n<li>The company is global, but has has a presence in relatively few   countries Worldwide.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Walmart SWOT is one of 50+ FREE examples of SWOT analysis on Marketing Teacher.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[13],"tags":[],"class_list":["post-4451","post","type-post","status-publish","format-standard","hentry","category-swot-analysis-examples"],"_links":{"self":[{"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/posts\/4451","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/comments?post=4451"}],"version-history":[{"count":1,"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/posts\/4451\/revisions"}],"predecessor-version":[{"id":7810,"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/posts\/4451\/revisions\/7810"}],"wp:attachment":[{"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/media?parent=4451"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/categories?post=4451"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marketingteacher.com\/staging\/5483\/wp-json\/wp\/v2\/tags?post=4451"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}