Entrepreneurship
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20 Networking Tips for Entrepreneurs
Networking for entrepreneurs and small businesspeople often involves meeting new contacts and developing existing relationships.
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Advertising for entrepreneurs
Advertising for Entrepreneurs Learning Outcome: By the end of this lesson, you will be able to identify the five main objectives an entrepreneur’s advertising…
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Affiliate marketing
How Small Businesses Can Use Affiliate Marketing Learning Outcome: By the end of this lesson, you will be able to explain why affiliate marketing…
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Blogs for entrepreneurs
Blogging as an Entrepreneur: Getting Started and Becoming an Expert Voice Learning Outcome: By the end of this lesson, you will be able to…
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Pay-Per-Click Advertising (PPC)
Learning outcome: By the end of this lesson, you will be able to explain how pay-per-click advertising works, describe how Ad Rank is calculated…
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Promoting and advertising your start-up
Choosing the Right Promotional Mix for Your Start-Up Learning Outcome: By the end of this lesson, you will be able to explain the factors…
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Simple viral marketing
Learning Outcome: By the end of this lesson, you will be able to plan a simple, low-budget viral campaign for a small business, using…
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Small business advertising plan
How to Write a Small Business Advertising Plan Learning Outcome: By the end of this lesson, you will be able to work through the…
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Tips and techniques for successful blogging
Tips and Techniques for Successful Blogging Learning Outcome: By the end of this lesson, you will be able to apply a set of practical…
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What is crowdfunding?
By definition, crowdfunding is one strategy for financing a business start up by raising money related commitments from an extensive number of individuals.
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Your own affiliate program
Learning Outcome: By the end of this lesson, you will be able to explain what’s involved in running your own affiliate program as a…
